Is this lawn mowing sign idea good or bad?

Are lawn signs effective? Would it be worthwhile getting a couple printed, if you are on a tight budget, and displaying them while out mowing or do you need to use a lot of them to get any response at all? In this discussion from the Gopher Lawn Care Business Forum, we hear from one entrepreneur who thought of a unique angle on lawn signs and wondered if his idea would work.

One new lawn care business owner asked “I have an idea of making a yard sign that says “Currently being mowed by _________” and placing that in the current yard that I am mowing at that time. On that sign I will have my phone number and email address.

Does this sound like a good idea? Would this get me more business?”

A second lawn care business owner responded “I don’t like it. You pay good money for those lawn signs so why limit their use to just that point in time? lawn-sign-1I ordered regular yard signs with all my information on them, and I just lean one up against the truck near the orange cones when I am mowing. If a potential customer is interested in your service, a regular sign will work too. I do have some that say “Maintained By: Company Info.

I always place a lawn sign out while working. Since I don’t have my truck lettered yet, this helps identify me as someone on-site doing work as opposed to just some truck parked along the street.

I have one mowing account that I underbid by about $10/cut. I still keep them because their lawn looks nice and my truck/signs get a lot of exposure to a somewhat exclusive area. I’ve picked up THREE additional mowing clients in that area as a direct result of my signs.”

A third shared “I think the lawn sign is a decent idea. Just another way to get your name out there. It would be easy enough to take it with you to every lawn and use it. Stick it right where there is the most traffic. It’s good if people get used to seeing your name out there. They may not need a service right away but when they do or if they know someone who does your name may come to them. It’s never a bad idea to get your name out any way you can.

I know another lawn guy that uses a sign that is designed like the road crew sign. It says ‘Caution Yard Work Ahead’ and it gets people to look at the work and truck when they go by.”

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