Twelve lawn care business rules to live by.

It can be difficult to create rules or guidelines your lawn care business should follow. Sometimes you just don’t have a single moment to sit down, take a break, and reflect on lessons learned that past day, past month, or past year. Here in this discussion from the Gopher Lawn Care Business Forum, one entrepreneur was able to come up with 12 simple rules he lives by. Maybe you could utilize some or all of them in your standard operating procedures.

One lawn care business owner wrote “here is a list of my top 12 rules I use to guide my business by.

1. Word of mouth and saying hello are the best ways to gain clients, also giving people the opportunity to observe your work helps a lot as well.

2. Lawn care business flyers of all kinds draw in business. Some people do prefer tacky unprofessional ads. Sometimes it’s ok to fix what isn’t broken, being unique has it’s advantages.

3. There is no such thing as a perfect lawn care customer. Don’t get your hopes up! You will waste time, money, and effort trying to please at least one customer who is unpleasable.

4. You can never be completely organized or settled. Things are constantly being adjusted, not everything is in your control so don’t stress out.

5. Honesty is key. If a customer knows his/her boundaries on what to expect out of you - you will be better off.

6. Lowering your price hurts you and makes it even more difficult to raise them later.

7. Nothing is free, you don’t run a charity. Charge your customers for services rendered, it’s business.

8. People may try persuading you into giving them a special deal, these deals always result in you losing. Just replace the bad with the good and always keep your guard up.

9. When a customer hints at switching companies, let them leave - do not negotiate your price. 99% of the time, it’s a price issue. Customers are always looking for a better deal and will often try and convince you to lower my price. It’s rather annoying to answer these calls. Though if it is a service issue, listen to the customer’s criticism and if you are unable to adapt to the clients needs, move on.

10. Sometimes you have to leave your area to gain new business.

11. You are surrounded with people who could bring you all the business and referrals you’ll ever need, you just have to open your eyes to them.

12. Be a customer of your business, this is the best way to figure out where you need to improve.”

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