Does putting flyers on doors constitute soliciting?

We have all seen signs that say no soliciting before but have you ever stopped and thought about what such a sign means to you? Especially when you are out distributing your lawn care door hangers, going door to door with them. Can you simply ignore such a sign if you see one on a property? Or should you respect the wishes of the owner? Does putting a flyer in a door without knocking violate that no soliciting sign? That is the question asked on the Gopher Lawn Care Business Forum.

One lawn care business owner wrote “my fiance and I are trying to get our new lawn business up and running. I have made up my own flyers and go door to door when I can. I don’t knock. I staple a rubber band to a flyer and leave them on the door knobs. The thing I am wondering though is, I can’t find any solid information out there on the rules of putting a flyer on someone’s house or community with ‘NO Soliciting’ signs. Does anyone know the actual law and does it include or exclude simply placing a flyer on the door? Please help.”

A second lawn care business owner said “regardless of any law, if someone put’s a no soliciting sign on their property, we should respect their rights as a homeowner and not place anything on the property. If one were to disregard the sign and do it anyhow, remember the old saying it takes 20 happy customers to offset one upset prospect.”

A third shared “in my town you can put flyers on doors, but if you are talking to people you need a permit which is $35. Beyond that if I see a no soliciting sign, I don’t put a flyer there.

As far as the success of going door to door, it’s a number’s game. You must do a large number of houses 500, 1000, 5,000 or so before you will get some serious results. I’ve had good results from posting door hangers. Posted about 100 in an area and got 5 jobs, no lawn mowing but good sized landscaping jobs.

In another area I posted about another hundred and got another job which turned out to be a  $2000 landscaping job. Both of these areas were really different so that’s why I say it’s a numbers game. I don’t think because an area looks rich or poor, that it has an effect on them needing lawn care services.”

A fourth added “it all comes down to respect to me. If I see a no soliciting sign, then I don’t put a flyer on that property, plain and simple.

When I first started out trying to save flyers, I knocked on doors trying to my business name out. Out of maybe 100 houses, no one was interested and all of them had excuses or did it themselves. Maybe it would work better in a high end neighborhoods where every house uses a lawn care service. I wasted almost an entire day doing this before I moved to a different area with the same results.

The way I figure it there are two ways to get lawn care customers. The way they come to you when they need you and the way you go out to find them hoping they are ready. The way they come to you is through your listings on the internet, newspaper ads, and word of mouth. The last is the most efficient lawn care marketing method in my eyes when done right.

When you look for them, you need to talk or notify(flyers) as many people as possible. I don’t waste my time any more knocking on doors unless it’s on a street where I’m already performing work. Then I will hand out a few flyers to the neighbors in hope of filling up my schedule more and being able to perform a bunch of jobs before having to reload up my equipment.

I’ve had success doing things this way but my could be way off than the results you might find in other areas. Plus I’m introverted so it’s harder for me to do that type of face to face sales thing anyways.

I’ve run lawn crews before and I’ve always been a numbers guys so running the business hasn’t been to hard. But I find it hard to just talk to people and some how or another drum up business that way. I never really passed out business cards to complete strangers because I’m just not that social.

If you ask me a question or call me, I can sell you on almost anything (I can be very informational with the way I talk). It’s just that first step that’s always been the hardest for me to start a conversation. Plus some people are easier to talk to than others.

For now I just want to focus on getting the name out and being patient. I’ve worked hard on my website (it list as number one on the first page in a few categories on google). I used almost every free web service and listing I could find. I lucked out with google maps as it shows me on the first page as well. Quality work, word of mouth, and nice clean equipment/crew can get you far.”

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