Archive for the 'Website' Category

Lawn care internet marketing tips & techniques.

Getting a lawn care business website up initially is an important step. As soon as you take it, you need to follow some basic principles to rank as high as possible in search engine result rankings. There are also marketing methods you can utilize to attract viewer to your site from social networking sites like [...]

Do I REALLY need a lawn care website?

Creating a website for a new start up lawn care business is still one of those daunting tasks that many a new entrepreneur will put off. What is the downside though to not getting a website up and running? That is the topic of the discussion we had on the Gopher Lawn Care Business Forum. [...]

Getting reviews on contractor review sites.

Have you experienced the power of third party website reviews of your business? Have they been good experiences or bad? In this discussion from the Gopher Lawn Care Business Forum, we learn about the importance of online reputation management. With a simple technique, you can harness mowing customers to leave you great reviews and also [...]

Should I be looking for a marketing company to promote my lawn care service?

When it comes to lawn care marketing, everyone has an opinion on what works best. Some marketing may work well in one area while other methods work better in others. In this discussion from the Gopher Lawn Care Business Forum, one entrepreneur questions which marketing methods would work best for him and if he should [...]

Third year lawn care business plan.

Here is a great discussion from the Gopher Lawn Care Business Forum that talks about business growth. Some entrepreneurs look for hyper growth, where each year their company grows by leaps and bounds. But as we will see from some veterans of the industry, slower growth can give you time to build a longer lasting [...]

The pros and cons of using Facebook to promote your lawn care business.

There are many ways to promote your lawn care business. Most of them you can control the message and design it specifically for your targeted audience. But what happens when you utilize a marketing tool that allows for the injection of other outside variables into your marketing message, like facebook? How do you take a [...]

Lawn care website seo tips.

How is your lawn care website ranking when you do a search for lawn care services in your town? Are you appearing in the top spot or at least the top three spots? If not, you need to take some time to improve your lawn care website search engine optimization. Here are some tips and [...]

New Lawn Care Business Website SEO Book Available.

We have talked for years about the importance of lawn care business website SEO on the Gopher Lawn Care Business Forum. In fact we have an entire section dedicated to discussions and helping you learn how to improve the rankings of your website in search engine results. Even with all that information on the forum, [...]

The best way to generate new lawn care customer with some SEO tips.

You can get the majority of what you need to do to have a website completed and still not get any activity on it. How come? You might be missing out on key lawn care business website search engine optimization techniques. Missing those important elements can cause your site to rank poorly in the search [...]

Using facebook to gain new lawn care customers.

If you are not very sociable in person, it may be easier for you to be sociable on the internet, especially when you see how networking online can bring you plenty of business. In this discussion on the Gopher Lawn Care Business Forum, we see how one new entrepreneur was able to utilize facebook to [...]

How a lawn care business got 4 listings on the first search engine page.

A big goal for your lawn care business website would be to rank high for certain keyword phrases you have deemed important. Once you are able to do that, you can then focus on making your website appear multiple times on the first page of the search engine results. As we will see in this [...]

What do you have on your lawn care business website?

When building a lawn care website, there are many elements you can include. With all these choices, you may feel like a kid in a candy store trying to grab as many items as you can. You really need to think each element out before you install them. Some might be ok, some might be [...]

The Pro Lawn Care Business Playbook.

I am happy to announce the release of my newest lawn care business book. The Pro Lawn Care Business Playbook. You can order it here in both paperback and kindle version.
So many new lawn care business owners pause at the moment when a decision is required of them. Or they fail to plan how [...]

Leaf collection in comfort.

Sometimes all it takes is an upgrade to your lawn care equipment to really make a change in your ability to perform a job as well as improve profits. In this discussion from the Gopher Lawn Care Business Forum, we hear from one entrepreneur who decided to go bigger this year with his leaf collection [...]

Festival of Christmas Trees marketing idea.

Here is a great way to reach out to your community, build great bonds, and attract new customers. Host a Festival of Trees! This is a great lawn care marketing idea shared on the Gopher Lawn Care Business Forum.

Mowing foreclosured properties and dealing with banks.

In many areas of the country, there are still high levels of property foreclosures and money to be made with them if you take your time to investigate the job. Look too desperate for work and take any job that comes your way and there is a good chance you may never see any payment. [...]

What can you do to get more lawn care clients?

There is nothing more frustrating than spending time and money on lawn care marketing and not hearing the phone ring because of it. This can happen for a lot of reasons. Are the services you are marketing in need at the moment? Are potential customers getting your marketing message? Is it too late to start [...]

How to prevent your lawn care website domain from being stolen.

Can you imagine starting up your lawn care business, picking a domain name, and setting up a website only to have it stolen right from underneath your nose? You wouldn’t think it could happen. Especially after all the time you spent in making your website and all the money you spent promoting it. But this [...]

Having trouble staying busy.

It is tough to get lawn care customers when you are in your first year of operation. There are some steps you can take to speed up the process. A big step is finding a core group of customers that can create a buzz about your services and spread word of mouth advertising for you. [...]

Are you getting 50% of your new leads from your lawn care business website?

If you are looking for more ways to attract new lawn care customers, you need to ask yourself how effective is your current website? Or do you even have one? When you create a site for your business, it’s worth noting that if you put some effort into it’s creation, you too may find that [...]

Christmas lawn care marketing ideas.

Even though the end of the year tends to bring a slow down in the amount of work you may be performing on lawns, it doesn’t mean you should sit back and chill out until next year. This is a great time to create some new holiday lawn care marketing material to send out and [...]

Tips to keep your lawn care website ranked high.

Does your lawn care website rank high in the search engine results for your keywords? What percentage of your new lawn care customers are finding you through search engines? If your site isn’t performing the way you would like it to, consider these tips from a member of the Gopher Lawn Care Business Forum. He [...]

How important is your lawn care business domain name?

As a lawn care business owner, there are many hats you need to wear. One that seems to cause a lot of difficulty is marketing or more specifically website search engine optimization. With that in mind, how important is the website domain name you choose for your business? Does it play a big role in [...]

Lawn care website search engine optimization tips.

Do you have a lawn care website that you feel is just not ranking as high as you would like it to for key search words for your geographic location? There are some steps you can take to improve your rankings without having to go out and hire a search engine optimization service. Follow these [...]

Is the pool of lawn care customers in your area technically challenged?

Lawn care customers will react differently to lawn care marketing methods based on many factors. Geographic, financial, and educational levels can play a huge role in what kind of marketing methods work better or work worse in your area. As we will see from this discussion on the Gopher Lawn Care Business Forum, you have [...]

Is your problem your lawn care marketing material or your methods?

Lawn care marketing can seem like this unknown black box to the uninformed or new lawn care business owner. This mystical box is one that you pour your hard earned money into in hopes that new customers come out of it. Many times new lawn care business owners try marketing once or twice and find [...]

Compare your lawn care marketing plan to this one.

Every area is different when it comes to lawn care marketing. What works in one area may not work in another due to many factors. With that being said, if you are looking to hear some general feedback of how one lawn care business owner marketed his business this past year, check out this discussion [...]

How my lawn care business has grown by 100% in 3 years.

Everyone is looking for ways to grow their lawn care business and there are many ways to do it. One lawn care business owner shared with us a simple tip on how he has been able to grow his lawn care business over 100% in 3 years. His method is simple, he shows his customers [...]

A marketing idea that was under my nose.

It’s amazing how we all tend to look for the complex path to get us where we want to be when an easy path is standing there right in front of us. Sometimes is just so obvious that we don’t pay it any mind. That is what happened to this lawn care business owner when [...]

Is internet marketing worthwhile for your lawn care business?

There are many ways to market your lawn care business. Some require your time while others require your money. Some are high tech while others are low tech and their methods date back to the dawn of mankind. Which is best for you depends a lot on your circumstances. Here is a great discussion, from [...]