Archive for the 'Postcards' Category

Lawn care marketing lessons I learned over time.

Have you been using the same lawn care marketing message every year and getting poor results? Consider changing things up this season with these tips from the Gopher Lawn Care Business Forum. Change one marketing element here and another there until you are getting the response to your marketing that you are looking for.

Using a lawn care postcard mailing service?

You have probably received junk mail in your mail box before from other landscapers in your area. Maybe you even thought about getting into the mass mailing game. But you probably wondered if it was worth it. In this discussion, from the Gopher Lawn Care Business Forum, we hear from some landscapers who have been [...]

Best methods to market lawn care in the winter.

If you find yourself later in the fall/winter season, where you didn’t have as many mowing customers as you wanted this year and really want to get a jump on next year, what kinds of marketing should you be doing now? That is what one entrepreneur wanted to know when he asked the Gopher Lawn [...]

Lawn care postcard review.

It can be difficult to create a lawn care postcard design. Sometimes what may look good to us, might not look as good to others. Asking for opinions on your graphic design is a good way to figure out which elements of your marketing material may be good or which may not. Here is a [...]

An organic lawn care post card review.

When ever we create our own lawn care marketing material, we tend to think it is a fantastic design that needs no altering. But before you get anything printed you really should ask others what they think of the design. In this organic lawn care postcard review, from the Gopher Lawn Care Business Forum, we [...]

Why you shouldn’t mow lawns too fast.

Most business owners think they have a firm grasp on what their customers want and how to give that to them. But, how often do those business owners really ask their clients what they want and what they don’t want? How often do they ask for feedback on the service they provide? I bet most [...]

What services do you offer to stand out?

Mowing lawns seems to be a service most every new landscaper performs. Many times it’s the only service they perform. It’s easy to put on your blinders and think all you need to be successful is just more mowing customers, but what if you stopped for a moment and looked around you to see what [...]

Not every lawn care marketing idea is a good one.

If you spend a little time being creative, you can come up with a lot of lawn care marketing ideas that really stand out. After you create a list of ideas, go through them with a friend and see which ones sound like they could work well and which ones would just be a waste [...]

Lawn care postcards and why they are a good form of marketing.

Which lawn care marketing method would you feel generates more callers, business cards or postcards? After reading this discussion from the Gopher Lawn Care Business Forum, you may be surprised to find that postcards tend to win out. But these are not just any general postcard designs. No no. These successful companies are getting up [...]

What can you do to get more lawn care clients?

There is nothing more frustrating than spending time and money on lawn care marketing and not hearing the phone ring because of it. This can happen for a lot of reasons. Are the services you are marketing in need at the moment? Are potential customers getting your marketing message? Is it too late to start [...]

Spring lawn care postcard design idea.

If you want to bring in more work, you need to incentivize your employees to look for work. You can employee this method yourself as well, if you are a sole proprietor. The idea is to keep on the look out for lawn care work and extra upsells that could be used. Whether this be [...]

Offering tree climbing helps sell more services.

If you do what everyone else is doing, you can pretty much expect to get the same results. If you experiment though with the services you offer and try different things, you can potentially hit on a service that is needed in your area and can make you quite a bit of profit. In this [...]

How to get fall leaf clean up customers.

When mowing season starts to slow down, leaf clean up services can pick up. There is quite a bit of money to be made in the fall that can help you get through the slower winter month, but how do you go about getting customers for such services? Also is there a most profitable way [...]

How to make $200 an hour offering tilling services.

There are many ways to make money when running a lawn care business. One great strategy we will see here in this discussion from the Gopher Lawn Care Business Forum, is offering smaller services that can open the door to upselling even more. There are times when people may not need you for mowing, at [...]

Culvert installation and marketing.

There is plenty of work out there for your lawn care or landscaping business. Don’t expect the work to just come to you. You need to keep an eye out for it. Then once you find an opening, get yourself an opportunity to present yourself and sell the customer on why they need your services. [...]

Best lawn care marketing methods when you are starting out.

Which lawn care marketing method will work best for a new start up mowing business? More than likely it is going to be one that requires less money and more time. When you get started, you tend to have more time than money so harnessing that time seems to be the key to finding success [...]

Lawn care marketing techniques for post storm cleanups.

When a storm hits, depending on the strength of it, a lot of damage can occur both to property and to structures. How you prepare for such situations can mean the difference between attracting many storm cleanups or not. In this discussion on The Gopher Lawn Care Business Forum, we get some insight as to [...]

Spring lawn care marketing material review.

With spring right around the corner, many of the members of the Gopher Lawn Care Business Forum are putting together their spring lawn care marketing material. Here in this discussion, you can see a post card design, both front and back, that one lawn care business owner put together and how he positions himself to [...]

How to specifically target an area for lawn care services.

Doing a quality job has got to be one of your best calling cards when it comes to lawn care. Whether you are onsite or not, a lush green and landscaped lawn will grab attention and speak volumes about your lawn care business. In this discussion on the Gopher Lawn Care Business Forum, one member [...]

How to find brush clearing and tree removal work.

Most every lawn care and landscape business is constantly on the hunt for more customers, but how do you go about getting them? In this discussion from the Gopher Lawn Care Business Forum we hear from one lawn care business owner who was able to go through a new development and pick up a lot [...]

Make big money with driveway leveling services.

Do you have a list of jobs you need to get done around your own home yet you have yet to do them? Have you gotten to the point where you considered hiring some0ne else to do them. Maybe you don’t have the right equipment or the knowledge to perform the job. But what if [...]

The pros and cons of including prices on your lawn care marketing.

Should you include a price on your lawn care marketing or shouldn’t you? I have seen many discussions on this topic but none have hit points on both side home so well than in this discussion from the Gopher Lawn Care Business Forum. Here you will see the benefits and downsides to each marketing method. [...]

Should I advertise $12.50 per lawn?

Creating a niche and trying to differentiate your lawn care business from others is a great thing to do. However at times, newer lawn care business owners feel they have fewer options to play with in their marketing, therefore they like to experiment with creating a low cost mowing niche. Trying to stand out and [...]

Is internet marketing worthwhile for your lawn care business?

There are many ways to market your lawn care business. Some require your time while others require your money. Some are high tech while others are low tech and their methods date back to the dawn of mankind. Which is best for you depends a lot on your circumstances. Here is a great discussion, from [...]

New lawn care business e-books available.

I just got two of my lawn care business books available online as e-books which you can read on your portable devices and with the kindle book reader.
Check them out. They are full of great lawn care marketing tips.
How To Get Customers For Your Landscaping And Lawn Care Business All Year Long. Vol 1.

Paperback version.
eBook [...]

When to start your spring lawn care advertising.

If you have been in the lawn care business for a few seasons, you probably have developed your own way to know when it is time to send out your spring marketing material. Time seems to be pretty crucial when it comes to sending this marketing material out. If you send it out too early, [...]

5 important tips from a professional marketeer.

We can learn a lot from a professional marketeer. They see a lot of marketing concepts all day long and experiment with more marketing in a week than most of us will experiment with in our career. So when they have something to say, I like to pay attention to them. Here a member of [...]

How to market at a home show on the cheap.

Most new lawn care business owners don’t have much money to spend when they are initially getting their lawn care business started so any lawn care marketing tips or tricks they learn can really come in handy. Here is a great tip on how to market your lawn care business on the cheap at your [...]

Lawn care marketing tips to bring you more business.

Trial and error can be a great way to experiment and see what works and what doesn’t in the business world. If you don’t have the time or money to experiment, you need to read and learn what results are working for other lawn care business owners. Here is a great example from the Gopher [...]

Snow plow marketing tips & tricks.

Are you looking to promote your snow plowing services for the winter? Maybe you are considering a bunch of different marketing options but are unsure which option to go with? Here are some snow plow marketing methods that were discussed on the Gopher Lawn Care Business Forum. I hope they will help inspire you in [...]