Lawn Care Business Marketing Tips - GopherHaul Blog

It sure would be nice to have an unlimited lawn care marketing budget so you could do any idea you wanted. But what should you do when your marketing budget is limited? To be more specific, what should you do if you only had $200 to promote your mowing business? That is what one entrepreneur [...]

What will you be doing as spring nears to get back in touch with your lawn care customer base? Will you call them? Email them? Simply show up once the lawn starts to grow? Well you might want to consider sending out a spring lawn care customer letter and see if it can generate you [...]

Sometimes all it takes is an upgrade to your lawn care equipment to really make a change in your ability to perform a job as well as improve profits. In this discussion from the Gopher Lawn Care Business Forum, we hear from one entrepreneur who decided to go bigger this year with his leaf collection [...]

When it comes to marketing Realtors really know how to work their social networks. I have received many letters from old friends I hadn’t seen in a while that reach out to me and tell me what they are up to. Some will tell me they have become realtors and send out letters and [...]

There are improvements you can make on your estimating and sales presentation that can improve your ability to sell. Some people naturally seem to excel at sales because of their extrovert nature while others who may be introverted have a difficult time being outgoing. In this discussion from the Gopher Lawn Care Business Forum, we [...]

To improve upon your lawn care business sales procedures, you really need to handle everything uniformly. From the moment you first reach out to the customer to the most you finish a job, the more you handle each step the same, the better chance you have at seeing where you need to improve and then [...]

If you were operating your lawn care business last year, you may be wondering what is the best way to reach out and contact your customers to renew service for this new year. That is something one member of the Gopher Lawn Care Business Owner was curious to know about and we got a great [...]

Newer lawn care business owners tend to come up with a lot of creative inducements to try and get customers to behave in one manner or another. As you are in business longer, you tend to scale that back as you don’t need freebies to attract and keep customers. But what should you do if [...]

Things can be pretty busy at times and you can find yourself very short sighted when this happens. Instead of seeing all the additional work you can get from the current lawn care customer you are services, you may be looking to other customers to increase your profits. As we will see from this discussion [...]

Acquiring lawn care customers can be difficult when you first get started. They can cost money to reach out too. But, if you play your cards right and harness the power of referrals, you might be amazed at the growth you see happening. Here is a great step by step discussion from the Gopher Lawn [...]

Keeping your lawn care business busy during the winter months can be tough depending on the area you live. One thing that can help though is having a plan in place where your services change with the different seasons. Finding different services to offer that are suitable for the different seasons can be as simple [...]

I put this new lawn care business book, How To Get Commercial Lawn Care And Snow Plow Customers,  together because I know it can be so very difficult for newer lawn care, landscaping, or snow plow business owners to find out how to gain commercial customers. Do you just go in and knock [...]

It can be quite a daunting task to put together your first commercial lawn care property management bid. Finding the right wording and comparing how your bid looks with others can difficult to do because your local competitors are probably not going to want to share this information with you. Well thanks to a member [...]

Most every lawn care and landscape business is constantly on the hunt for more customers, but how do you go about getting them? In this discussion from the Gopher Lawn Care Business Forum we hear from one lawn care business owner who was able to go through a new development and pick up a lot [...]

I just got two of my lawn care business books available online as e-books which you can read on your portable devices and with the kindle book reader.
Check them out. They are full of great lawn care marketing tips.
How To Get Customers For Your Landscaping And Lawn Care Business All Year Long. Vol 1.

Paperback version.
eBook [...]

Have you been trying to land more jobs through real estate agents? It can have the potential to become very lucrative for you. One letter can lead to new contacts. These new contacts can lead to new jobs! Once you get in with a realtor, they tend to call you over and over again for [...]

Are you looking to update your lawn care business letterhead? Here are some samples that were posted on the Gopher Lawn Care Business Forum. They are available in multiple formats for download.
Download one of these samples and give your lawn care business a fresh new look.

Lawn care business owners are always looking for an edge over their competitors. They seek out little tweaks they can make in their business here or there, that can really make a big difference in the long run. One lawn care business owner was kind enough to let us in on a few secrets that [...]

When you are trying to come up with a spring lawn care marketing letter, a member of the Gopher Lawn Care Business Forum made some great points on topics you should cover. He suggested in your you should

send letters to last year clients, with letterhead
mention organic fertilization
go for exciting, energetic wording
ask for referrals, recommendations, [...]

Nothing gets under your skin more than showing up to mow a lawn and maintain a property only to meet the customer and have them tell you to come back next week. When a customer postpones lawn service, it not only messes up your schedule, but it costs you money.
What can you do about this [...]

One of our Gopher Lawn Care Business Forum members put together this great letter to send out to his lawn care customers. When I asked him about the letter he said “A letter from me might just remind them that their lawn service is friendly & shares apart of itself, with them.
I also promote a [...]

If you live in an area where you get a lot of snow and are looking to expand your lawn care business into snow removal, you may be thinking how to land commercial snow plow accounts. That was a question brought up on the Gopher Lawn Care Business Forum when a member asked “as part of [...]

Listen to this GopherHaul Lawn Care Business Podcast in mp3 format..
I am constantly learning new things on the Gopher Lawn Care Business Forum. The things that amaze me the most are the things that I just would have never thought of without the help of others. Take for example this simple topic. How many welcome [...]

When your lawn care business is submitting a bid for property maintenance, consider including this bid cover letter sample. It’s a great way to look professional and improve your chances at winning the lawn care bid.
Mr. Smith
123 Main St
Anytown, USA 90210
(800) 123-4567
RE: Weekly Lawn Maintenance
Dear Mr. Smith,
Thank you for inviting XXXX Lawn Care [...]

I added a great end of the lawn care season letter sample you can download and use for your lawn care business. This is a great way to reach out to your lawn care customers and say thank you.
Homeowner
10 Any Street
Yourcity, STATE 87392
Dear Customer,
I would like to thank you again for choosing Smith Landscaping for [...]

If you are looking to provide snow plowing services or property management services to home owners, here is a great sample letter you can send out in fall to line up potential customers. Tom wrote on the Gopher Lawn Care Business Forum “I provide property care taking and snow removal service during the non [...]

Reaching out to your lawn care customers and letting them know they are appreciated is very important. This is all too often overlooked because the average lawn care business owner is just simply overwhelmed with the day to day activities of running his business. As a small business owner, you have many great opportunities to [...]

If you are looking to increase your lawn care customer base, a great way to do it is by increasing your referrals. How do you increase your referrals? You can start by simply asking your current customers to help you out with a letter. You would be amazed at how your current customer base would [...]

Free lawn care customer cancellation letter and survey.
I’d like to thank one of our fellow forum members for sharing this letter you can download from our free lawn care business letter section here.
When a lawn care customer cancels, they are canceling for a reason. They may not want to tell you the reason face to [...]

I want to thank Gary for sharing with us this fall leaf clean up letter. Before fall comes along, why not send out this letter in your invoices to your lawn care customers. Ask them how you should handle their leaf clean up and also offer other additional fall services like gutter cleaning.
Gary also suggested [...]