Lawn Care Business Marketing Tips - GopherHaul Blog

Finding work in the Fall and Winter can be more challenging at times than picking up mowing accounts during the Spring. Many lawn care business owners seem to struggle finding customers to service and end up having a rough time when the mowing season slows down. But this doesn’t have to be the case. In [...]

The average lawn care business tends to find things slow down in the Fall and Winter but that doesn’t have to always be the case. You can go out and drum up business if you want it. Let’s look and see how a member of the Gopher Lawn Care Business Forum did this. He wrote [...]

Every once in a while I like to ask on the Gopher Lawn Care Business Forum, what lawn care marketing ideas have you experimented with? What hasn’t worked and what has. It seems one of the things I have learned from asking this is every time I ask it, I will get different responses! So [...]

When mowing season comes to an end, that doesn’t mean it’s time to relax. There is still plenty of work to be done for those who keep busy. One lawn care business owner on the Gopher Lawn Care Business Forum asked “well with mowing season is over, I want to drum up a lot more [...]

As we have seen from many discussions on the Gopher Lawn Care Business Forum, you can’t sit back and wait for lawn care customers to find you. You need to actively go out and seek them. A newer lawn care business owner was warming to this concept when he wrote and asked “ok we have [...]

In the military they use terms like force multipliers. This term means with a given number of soldiers using certain equipment, they are able to project a larger amount of force than if they didn’t have it. The same term can be applied to the lawn care business. In this discussion we will see how [...]

Have you ever been out mowing your customer’s property and looked over at the neighbors to see the lawn could use a cut too? Did you ever decide to cut their lawn? Well a member of the Gopher Lawn Care Business Forum told us a little story about what he has been up to and [...]

It’s one of the most frustrating things to have to deal with as an owner of a small lawn care business, when you spend money on marketing and nothing is working. It can make you feel like you are in a ship that is sinking and no matter what you do to bail the water [...]

If you are trying to promote your Fall yard leaf clean up and gutter clean out services but find going door to door takes too much time. Putting flyers in mailboxes is also a problem because it’s illegal and the Post Master can fine you. Well what about this? What if you got a whole [...]

We talk a lot on the Gopher Lawn Care Business Forum about how when you do something good for the community, you can get a lot of attention. Especially when you let the media know what you are doing. In a recent article on CNN it talked about a lawn care business owner who was [...]

You may not think at first glance a lawn care customer pays much attention to the safety precautions you either take or ignore when working on their property, but they do. People keep track of when you take trimmer guards off or mower guards. They know what can happen when these devices are taken off [...]

As we have seen in the Gopher Lawn Care Busines Forum, there is quite a bit of money to be made when you offer your clients irrigation system winterization services. But it seems a lot of lawn care business owner just don’t offer it because they don’t know how to do it. Well thank to [...]

Why travel around so much when you can sell more staying put at the same location. You may not think you are missing out on potential upsells until you read this. One of our Gopher Lawn Care Business Forum members shared with us his view on staying put and making more on upsells. He wrote [...]

Slow economies tend to drive people that once were employed into finding side work on their own. Sometimes this sidework is offering lawn care. When too many people are offering lawn care services, the price in the area tends to drop. So what do you do?
This is the situation a member of the Gopher Lawn [...]

With many small lawn care businesses, the owners tend to feel there is more money when you get in and get out fast. However as we will see in this discussion, offering more services than simply lawn mowing can help you be on the job site longer. The longer you are on the job site, [...]

Has your lawn care business handed out flyers to market your lawn mowing services? What kind of results did you receive? Were you happy with the results? One lawn care business owner talked about his frustration with handing out flyers, on the Gopher Lawn Care Business Forum and we got a chance to look into [...]

What a great topic! Do lawn care business door hangers work? That was the question posed to us on the Gopher Lawn Care Business Forum. In early June a lawn care business owner had just put out 500 door hangers and didn’t get a single call from them. Here is what he wrote “I just [...]

Are you afraid of hearing the word no? Is it keeping your lawn care business from growing? This fear afflicts more of us than we would probably care to admit. A new lawn care business owner shared with us his insights as to how fearing the word ‘no’ had stifled his growth for some time.
He [...]

If you live in an area where you get a lot of snow and are looking to expand your lawn care business into snow removal, you may be thinking how to land commercial snow plow accounts. That was a question brought up on the Gopher Lawn Care Business Forum when a member asked “as part of [...]

How often have you found yourself in a situation where you could perform an act of kindness to your lawn care customer or to a local member of your community? Have you jumped on these opportunities to really shine or were you simply in too much of a rush to get on to your next [...]

When storms come through your area, are you prepared to service your community? Will you be able to remove fallen trees? Board up broken windows? Cover damaged roofs with large tarps? Pump water out of basements? Offer general property clean ups? We had a great discussion on this topic in the Gopher Lawn Care Business [...]

Here are a bunch of great lawn care business postcard templates you can download and use for your landscaping or lawn care business.
You can download the full files of these and more designs at the Gopher Lawn Care Business Forum here.
Download the RAR here.
Download the lawn care postcard template *.png here.
Download the lawn care business [...]

Are you using your lawn care truck or landscaping trailer to attract attention? Sure your vehicle and trailer need to be functional first but it’s quite amazing how this simple step can really change the image of your lawn care business and bring you more customers. Getting vinyl signs and lettering on your truck and [...]

Lawn care signs or bandit signs as they are called at times are an interesting and unique way to promote your lawn care business but do they work? Why are they referred to at times as bandit signs? That’s because they are almost always illegal to use. Let’s check out this question asked on the [...]

There has been a lot of discussion on offering organic lawn care spraying services, on the Gopher Lawn Care Business Forum and I wanted to share with you an advertisement one of our lawn care business owners used to promote this service.
The products he sprays on the lawns require no license and they work. Make [...]

We talk a lot about co-marketing on the Gopher Lawn Care Business Forum and here is a great example of what one business owner did to promote themselves. They hooked up with a local pizzeria.
He wrote to tell us a little about what he did. “Here is something you can do as well. I have [...]

I just love the creative marketing ideas that get posted on the Gopher Lawn Care Business Forum. There are so many ideas posted, you will never run out of ways to promote yourself. Let’s talk about the latest great idea. One of our members shared with us a story on how he uses napkin dispensers [...]

You never know when your next big idea is going to be right around the corner. Take this idea for instance. One of the members of the Gopher Lawn Care Business Forum had been at a lawn care customer’s home performing some power washing when a light bulb went on in his head and a [...]

Have you spent much time thinking about your lawn care customer sales funnel? Many newer lawn care businesses don’t think about this so I thought it would be a good idea to bring it to their attention.
What is a sales funnel? Well think of it as a big scoop. You want to go out there [...]

Are you looking for a free way to market your lawn care business? A new lawn care business owner wrote to us and shared his frustration about finding customers. He said “I’m 17 and I mow and landscape with a friend of mine. We are a pretty good team and we do good work but [...]