Lawn Care Business Marketing Tips - GopherHaul Blog

Have you been trying to find ways to reach out further in your service area and attract more lawn care customers? Local home & garden trade shows can be a great way to meet and talk with home owners in your area. Here are some suggestions members of the Gopher Lawn Care Business Forum offered [...]

Are you looking for more ways to improve your sales skills? A new member of the Gopher Lawn Care Business Forum shared with us some of sales secrets. He wrote “I have 7 years of sales experience in retail and business. What got me to start my lawn care business is one day when I [...]

Getting the momentum of a new business going can be very difficult. It can feel like you are trying to move mountains. Sometimes an entrepreneur can become overwhelmed with a sense of impending doom when things don’t happen fast enough. But how does one get things going and potentially get them going fast? It takes [...]

In the military they use terms like force multipliers. This term means with a given number of soldiers using certain equipment, they are able to project a larger amount of force than if they didn’t have it. The same term can be applied to the lawn care business. In this discussion we will see how [...]

Have you ever been out mowing your customer’s property and looked over at the neighbors to see the lawn could use a cut too? Did you ever decide to cut their lawn? Well a member of the Gopher Lawn Care Business Forum told us a little story about what he has been up to and [...]

I just love the creative marketing ideas that get posted on the Gopher Lawn Care Business Forum. There are so many ideas posted, you will never run out of ways to promote yourself. Let’s talk about the latest great idea. One of our members shared with us a story on how he uses napkin dispensers [...]

Have you spent much time thinking about your lawn care customer sales funnel? Many newer lawn care businesses don’t think about this so I thought it would be a good idea to bring it to their attention.
What is a sales funnel? Well think of it as a big scoop. You want to go out there [...]

A very popular question many new lawn care business owners ask is how can they land commercial accounts. A business owner on the Gopher Lawn Care Business Forum was kind enough to share some of his insights with us. He wrote “I start my lawn care business 2 months ago with 5 customers. As [...]

A new lawn care business owner on the Gopher Lawn Care Business forum is trying to get his business off the ground. He is stationed at a military base and ran into a few problems which he was looking for help on. He wrote “Well I had this feeling I would run into issues and [...]

Nothing helps us learn how to be successful than to hear stories from those who have found success and then ask them how they did it. A new lawn care business owner shared with us his story on the Gopher Lawn Care Business Forum on how he went from 3 to 20 lawn care customers [...]

Here in this economic slump we see daily posts on the Gopher Lawn Care Business Forum about the difficulties lawn care business owners are having, trying to find new lawn care customers. One of our members had an opposing marketing view that is held by many. He is finding a lot of success now. Let’s [...]

When you are getting your lawn care business started and you don’t have many personal contacts, the situation can be rough. Let’s take a look at what our friend and fellow Gopher Lawn Care Business Forum member did to go from getting no return calls to many.
Scott wrote “So my flyers & business cards have [...]

At first glance, you would think choosing a lawn care business logo would be easy. Just pick the one that for whatever reason, stands out to you. Maybe the color, maybe the boldness, maybe the way it looks on your truck. But as we will see in this discussion there is more to choosing a [...]

With the economy taking a down turn, there are going to be many new opportunities for entrepreneurs to get started with their own business. A lot of times people will think about starting their own business but if they have a full time job, the job will most likely take priority over starting a business. [...]

Are we in a rough patch now with our economy? I would say so and it’s most likely going to get worse before it gets better. But you don’t have to be a puppet in someone else’s show. Now is a great time to start your own lawn care business. It’s something you can do [...]

Each year you should consider dropping off a hand written thank you card to your lawn care customers. You don’t have to do them all at once. Just break down your lawn care customer list and do them step by step. This is a great way to build up your lawn care business referrals.
What should [...]

When you are looking to gain new landscaping or lawn care customers, consider reaching out to your local garden centers. Purchase your supplies from them and see if you can get a business card display at their registers. Then ask the staff who sell lawn and garden supplies to refer your lawn care business for [...]

If you are looking to increase your lawn care customer base, a great way to do it is by increasing your referrals. How do you increase your referrals? You can start by simply asking your current customers to help you out with a letter. You would be amazed at how your current customer base would [...]

Are you looking for a unique lawn care business or tree service business card idea? What if you got your business card printed like this one? Have it folded in the center and have the back section include a perforated tree that can pop up when it’s folded. I bet this certainly would grab someone’s [...]

I had a great opportunity to interview Eric who offers stump grinding services and sells used stump grinders about the business of stump grinding. You can read more about this topic on the post at The Gopher Lawn Care Business Forum here.
Steve: “Can you share with us some of your insight on how a lawn [...]

One of the top questions asked on the Gopher Forum is how to get new customers. Well I wanted to answer this question as best as possible and I put together two new books. If you are looking to gain more lawn care customers this Summer and who isn’t, check out my brand new books [...]

I liked this post because it focused on the difficulties new start up lawn care business owners find while trying to get their first few customers.
David: “What are some good ideas to hook some new customers???
I have put up flyers at all the local stores, businesses and put them on car windshields in parking lots. [...]

Gerald got this discussion started by sharing with us what he was planning on doing to promote his lawn care business and was interested in some more off the wall marketing ideas he could experiment with.
Gerald: “Hey I am just starting out and am looking at different ideas to help me advertise and market my [...]

This was a really creative marketing idea Chuck was kind enough to share with us. Maybe this will inspire you to look for synergy with local companies in your area.
Chuck: “So because my business is less that a year old this winter I only had enough work to keep me busy 3 days a week [...]

Bob from plan-itgraphics.com shared with us his insight in how best to utilize postcards in your lawn care business marketing. He not only runs a marketing business for lawn care business owners, he also runs a lawn care business, so he has learned from years of experience.

Bob: “The other day I had a customer [...]

Most area have local events like home shows where vendors can get together to promote their products or services for the home. If you really want to be a hit at the home shows, consider these marketing ideas.
Justin wrote “I got a letter in the mail from the local municipal office and I was wondering [...]

There is a great post on the Gopher Lawn Care Business forum about high fuel costs and how a lawn care business can try and save gas.
Chuck wrote ” Holy Hell…. In the last 2 months with 1 truck/trailer, 1 mower & the usual hand tools I have spent over $1300 in fuel! $650+ [...]

Thanks to Gary for sharing with us this design he created that allows you to use your printer and some thicker paper stock to create a lawn care business card display holder. Use this holder to distribute your cards around at different stores in your local area.
You can join in on this discussion further and [...]