Lawn Care Business Marketing Tips - GopherHaul Blog

What a great discussion this is. Trying to figure out when is the right time to get lawn care customers. If you are new to the lawn care business or you haven’t started yet, you could potentially be picking different times of the year when you think it would be the best. You might even [...]

Any time I hear about how a great story on how a lawn care business owner landed some commercial accounts, I like to share the story with everyone to help you see how others do it. We all need to hear stories and experiences from others in order to broaden our horizons. This story came [...]

You’d be amazed how much business you could drum up if you put your mind to it. Most lawn care business owners tend to spend more time working on jobs than marketing. What if you stepped up your marketing effort a little more? If you did, where would you put that additional energy? Would you [...]

I know it sounds so cliche to say listen to your lawn care customers, but I think this is one of those simple issues that is way to often overlooked. One lawn care business got on the Gopher Lawn Care Business Forum and shared with us a story on how he has been able to [...]

Does your lawn care business have a website? If you do, congratulations you are ahead of the game. Many new lawn care business owners put off a website for far too long. It’s important to have a website to attract lawn care customers that are searching the internet for local lawn care providers. But just [...]

A lot of lawn care business owners have experiences and skills from others industries that may not seem to mesh with lawn care at first glance. With some creativity, they may end up meshing perfectly. Take for instance this new lawn care business owner who shared with us his story on the Gopher Lawn Care [...]

We got into a discussion about classified ads on the Gopher Lawn Care Business Forum. This is a very important topic because a lot of lawn care business owners experiment with them. Print media is not yet dead. As long as your potential customers are reading the newspaper everyday, classified advertising is still a viable [...]

Most new lawn care businesses start out with a lot of time on their hands and little money. You may think this puts you at a disadvantage, but that is not the case. It actually is the exact ingredients you need to find success in your lawn care marketing. As you will see in this [...]

What do you do when you can’t find the exact lawn care flyer template you want to represent your lawn care business? You make your own up from scratch of course! That is what a member of the Gopher Lawn Care Business Forum did when he shared with us a little about his new lawn [...]

There are an infinite number of ways to get your lawn care marketing message out to potential lawn care customers and the Gopher Lawn Care Business Forum is chock full of them. When you are considering implementing a new marketing idea you have to make sure the message you are getting your message out to [...]

Marketing should always be about promoting what you have and what others don’t. It should accentuate your positives and eliminate your negatives. We talk about this concept often on the Gopher Lawn Care Business Forum and here is a great real world example of it being implemented.
A lawn care business owner wrote “In my area [...]

Are you trying to make your lawn care marketing stand out from your competitors? I am sure you are. A great way to come up with new marketing ideas is to pay attention to current events. One lawn care business owner on the Gopher Lawn Care Business Forum shared with us his new idea of [...]

Have you looked around and seen other lawn care businesses that use those vanity numbers like 1-800-lawn-mowing? Most all of them have signed up with a company that has secured a few memorable 1-800 numbers and for a fee will forwards calls that come from a certain zip code, to your phone. You may think [...]

There are many small steps you can take to improve your lawn care business website. Here are just a few that were discussed on the Gopher Lawn Care Business Forum.
One lawn care business owner talked about what he did to improve his website and increase the amount of people who visited it. He wrote “I [...]

Coming up with a game plan and marketing strategy for your lawn care business can be tough. A member of the Gopher Lawn Care Business Forum shared with us his frustrations when trying to figure out a way to get his foot in the door with potential customers that live near him yet are serviced [...]

It’s fascinating the lessons learned by new lawn care business owners who leave their full time jobs to go off on their own and start their own business. A member of the Gopher Lawn Care Business Forum shared with us some of the issues he ran into when he got started. He wrote “It’s one [...]

When you are trying to come up with a spring lawn care marketing letter, a member of the Gopher Lawn Care Business Forum made some great points on topics you should cover. He suggested in your you should

send letters to last year clients, with letterhead
mention organic fertilization
go for exciting, energetic wording
ask for referrals, recommendations, [...]

Looking like a lawn care business versus looking like someone towing a trailer of lawn equipment can make a big difference when it comes to success. If you are operating a lawn care business and sitting there scratching your head, trying to figure out why you aren’t as busy as you want to be, consider [...]

Going from being an employee to starting your own lawn care business can appear to be a daunting challenge. As an employee you don’t so much have to find the work as you have to do the work. Many of the day to day business issues are dealt with by the business owner. As an [...]

If only we could look into a crystal ball and see our future. Did what we dream of come true or did that dream turn into a nightmare. When you are getting your lawn care business started, you wouldn’t think your original plans and goals may lead you straight off a cliff, but you would [...]

When you are trying to come up with your 0wn lawn care marketing material to promote your services in the spring, it can be pretty tough if you don’t have any examples to use as inspiration. Thankfully, a member of the Gopher Lawn Care Business Forum shared with us some of the flyers he created. [...]

Lawn care business owners are always looking for ways to make more money from their current customer base. Here are some simple upsell ideas you could offer without having to invest much in up front costs. You already service a customer’s property and that can help them prepare for Spring and Summer parties. What if [...]

As an lawn care entrepreneur, you are most likely keeping your eye open for additional work above and beyond lawn mowing. Although some tend to disagree with offering additional services, it seems those who keep their eyes open for extra work, tend to find it and find success.
A member of the Gopher Lawn Care Business [...]

What do lawn care customers want? Their requirements can vary widely. Some may simply want the township off their back and not care how their lawn looks. Others will be very meticulous and want high quality lawn care service. What should you do when you service a customer with a smaller mower and then scale [...]

We all love to make more money and are constantly looking for new ways to do it. A member of the Gopher Lawn Care Business Forum had a great idea on how to make more cash. He shared with us this story that inspired his new idea.
He wrote “my wife and I came up with [...]

We all want to know where we stand compared to others in the industry that have been in business for a similar time we have been. Are we ahead of others or are we lagging behind? It’s impossible to know if we live our lives in a vacuum. That is why a new lawn care [...]

When I read this discussion I really thought it covered a pretty big issue that I think the lawn care business owner just didn’t see. Then it got me thinking, we all might be doing things that we may just not realize we could be doing differently and getting better results. In this situation a [...]

When you are coming up with a slogan or a tag line for your lawn care business you really have to think about it and look at it through the eyes of the potential customer. In fact, if you have a few slogans you are considering, you should run them by some friends or family [...]

The end of the year can be a very slow time for lawn care business owners. However with some creativity it doesn’t have to be. Check out what this one lawn care business owner does on his slow time. He details cars and makes quite a bit of good money doing it. A great thing [...]

I have learned in my years of running the Gopher Lawn Care Business Forum that anything is possible. If you can think it, you can make it happen. I try and never shoot down an idea because each time I read something that comes across to me as not possible, I am blown away that [...]