Archive for the 'Residential Customers' Category

What’s better, a direct mailer pack or newspaper marketing.

If you haven’t gotten the phone call yet, you will. Soon your phone will ring and on the other end will be a salesman telling you about the wonderful marketing opportunities to be had with their mail-pak style mailers. You will hear these grand figures, reach 10,000 families in your area. It will only cost [...]

Sealing the deal everytime? Is it always worth it?

Here is a great question that came up on the Gopher Lawn Care Business Forum. Should you be looking to seal the deal everytime you go out for an estimate? One lawn care business owner initially seemed to be so focused on doing this at all costs, including his profits.
He wrote “I am going to [...]

Lawn care business quote card example.

If you have been looking for some ideas to create your own lawn care quote card, check out what this Gopher Lawn Care Business Forum member put together and was using to promote his Spring lawn care services.
He wrote “My lawn care marketing plan this year is to visit a few neighborhoods and just write [...]

Spring lawn care marketing is gearing up.

Are you getting your Spring lawn care marketing campaign together yet? A lot of lawn care business owners are. Here is a lawn care postcard that a member of the Gopher Lawn Care Business Forum got printed up. He will be sending out these cards soon.
He wrote “I ordered these lawn care postcards about 10 [...]

Lawn care business cook off marketing ideas.

Combining your love of multiple interests can really help set you apart from competitors and give you a unique marketing angle that is all your own. A member of the Gopher Lawn Care Business Forum was doing just that when he wrote us about a local outdoor cooking competition he was taking part in and [...]

Why I got out of property management and into landscaping.

A new member of the Gopher Lawn Care Business Forum shared with us his experience with running a property management company and why he got out of it in order to focus on his landscaping business. This might help you gain some insight if you were thinking about expanding into property management in the future.
He [...]

Promoting your business at a ground breaking ceremony.

There are many ways to market your lawn care and landscaping business. The best ways tend to be the ones where you can visit person to person with members of your community. Saying hello to them, shaking their hand, and getting to know them all help you sell. A member of the Gopher Lawn Care [...]

Promoting a new landscape with a party.

How often have you created a new landscape project or hardscape project and thoughts to yourself, ‘if only the neighbors could see this place, they’d all want me to do this for them.’ This thought may come up especially as the scale of the project increases as well as the amount of profits.
There are plenty [...]

How to market lawn mowing prices.

A member of the Gopher Lawn Care Business Forum shared with us a postcard he had designed for his lawn care marketing campaign. In the postcard he was promoting an annual contract fee that would include all sorts of services a lawn care customer would get throughout the year if they signed up with him.
When [...]

Tips for promoting your lawn care business at trade shows.

Have you been trying to find ways to reach out further in your service area and attract more lawn care customers? Local home & garden trade shows can be a great way to meet and talk with home owners in your area. Here are some suggestions members of the Gopher Lawn Care Business Forum offered [...]

A $2,700 landscape project makeover.

I love to showcase some of the landscape projects, members of the Gopher Lawn Care Business Forum share with us. They are great learning tools because you get a chance to see a before and after image along with the bid price and the amount of profit the job generated. From this you can compare [...]

Ideas on how your lawn care business can sell better.

Are you looking for more ways to improve your sales skills? A new member of the Gopher Lawn Care Business Forum shared with us some of sales secrets. He wrote “I have 7 years of sales experience in retail and business. What got me to start my lawn care business is one day when I [...]

How a free snow plowing can help you sell more.

As we have seen in many discussions on the Gopher Lawn Care Business Forum, the better the network you have, the more you will sell. Getting started though can pose a very tricky problem. How do you develop up a network to sell too?
Well chances are, you already have a network in place, you just [...]

Connections will make your lawn care business succeed.

Isn’t it amazing how success in business and sales always comes back to the simplest of things. Networking with people. That’s it. We sometimes seem to make this process so much more complicated than it needs to be.
Why do you feel we do this? Why do we get away from the fact that it all [...]

How to get wealthy lawn care customers.

A great way to really improve your lawn care business profit margins is to cater to wealthier neighborhoods. Although there will always be some wealthy clients that will nickle and dime you to death, the majority of them want top notch lawn care service and are willing to pay for it. But how do you [...]

How would your lawn care business compare to this one?

Every lawn care business is different, just like every business owner is different. Some are out there doing the bare bones minimum and getting paid only a bare bones minimum price. But there are others who take their lawn care business to a new level. A very competitive and professional level. I am very happy [...]

How to land commercial lawn care accounts without a mower.

You might read the title of this article and think to yourself, there is no way one can land a commercial lawn care account without having a mower, but this new lawn care business owner did. How did he do it? He knew the right people. But how did he meet the right people? That’s [...]

Dealing with pain in the ass customers.

A member of the Gopher lawn Care Business Forum had just posted about how he won his bid for mowing a large commercial property. This new commercial lawn care job is really going to help his business grow next year. And I asked him:
When you read some of the post on this forum and see [...]

Keep busy and drum up lawn care business.

When things are slow and you are looking for an affordable way to drum up lawn care business, why not consider doing what this member of the Gopher Lawn Care Business Forum did. He wrote us and said “don’t waste your time handing out flyers in mailboxes or all that other marketing junk we’ve talked [...]

Advice on generating word of mouth advertising.

A lot of start up businesses really have a hard time generating word of mouth advertising. To help us understand how to do this better, I asked a member of the Gopher Lawn Care Business Forum how he did it.
I asked him, did you find it tough to generate word of mouth initially when you [...]

How to get lawn care customers Vol.3

The GopherHaul guide on how to get customers for your landscaping and lawn care business - Volume 3 is now available.
Anyone can start a landscaping or lawn care business but the tricky part is finding customers. This book will show you how.
Coming up with marketing and service ideas to keep busy and profitable all year [...]

Make you jobs smoother by involving the lawn care client.

To some lawn care business owners, the client has two jobs. One is to accept the bid and the other is to approve the finished project and make payment. Between those two points they may not want to hear anything from the client at all. But as we have seen on the Gopher Lawn Care [...]

A printer shares his business and marketing insights.

Do you ever wish you could ask what your competitors are doing with their marketing? What about business questions to help you find out what makes some businesses successful while others fail? A new member on the Gopher Lawn Care Business Forum shared with us some of his fascinating business insight. You see he is [...]

How to win home owner association lawn jobs.

Trying to crack open customers that live within certain homeowner associations can be tough to do. Especially if the HOA is a gated community. One lawn care business owner figured out a way to get their foot in the door with a interesting marketing tip. They shared with us their lawn care marketing secret on [...]

Help! My lawn care marketing isn’t working!

It’s one of the most frustrating things to have to deal with as an owner of a small lawn care business, when you spend money on marketing and nothing is working. It can make you feel like you are in a ship that is sinking and no matter what you do to bail the water [...]

Lawn care marketing idea for the Fall.

If you are trying to promote your Fall yard leaf clean up and gutter clean out services but find going door to door takes too much time. Putting flyers in mailboxes is also a problem because it’s illegal and the Post Master can fine you. Well what about this? What if you got a whole [...]

Targeting vacant lot clean ups.

Slow economies tend to drive people that once were employed into finding side work on their own. Sometimes this sidework is offering lawn care. When too many people are offering lawn care services, the price in the area tends to drop. So what do you do?
This is the situation a member of the Gopher Lawn [...]

Even more Fall lawn care business postcard designs.

Here are some more Fall lawn care business postcard designs that were posted on the Gopher Lawn Care Business Forum here. With all these designs, you got no reason to be stumped when you are thinking of what you should be sending out in the mail to get more lawn care customers.
Bob from Plan-It Graphics [...]

Fall lawn care business postcard designs.

If your lawn care business is looking for postcard designs to send out for your Fall marketing you gotta check out this post on the Gopher Lawn Care Business Forum. One of our members was going through a bunch of the lawn care business postcard designs he had submitted and wanted to know what we [...]

How to win over a property manager.

This is a very interesting topic. Lawn care business owners are always looking for ways to land commercial lawn care bids. But what’s the best way to do it? There are many ways to go about getting close with property managers to win bids but there is nothing like hearing the inside scoop straight from [...]