Lawn Care Business Marketing Tips - GopherHaul Blog

When you think of the different kind of customer to target in your business plan, you probably think of the usual residential and commercial customers. But what if you expanded your horizon and thought a little outside the box. Could you provide lawn care service to your local municipal government? Would they be a great [...]

Buying an already functioning lawn care business is a way to get started with a bang. The upside to it is you should immediately have cash flow and hopefully a positive cash flow at that. But there are plenty of downsides to it as well. You need to weigh the pro’s and con’s before you [...]

Any time I hear about how a great story on how a lawn care business owner landed some commercial accounts, I like to share the story with everyone to help you see how others do it. We all need to hear stories and experiences from others in order to broaden our horizons. This story came [...]

You’d be amazed how much business you could drum up if you put your mind to it. Most lawn care business owners tend to spend more time working on jobs than marketing. What if you stepped up your marketing effort a little more? If you did, where would you put that additional energy? Would you [...]

I know it sounds so cliche to say listen to your lawn care customers, but I think this is one of those simple issues that is way to often overlooked. One lawn care business got on the Gopher Lawn Care Business Forum and shared with us a story on how he has been able to [...]

Finding commercial lawn care bids is not as difficult as you may think. Most times it comes down to picking up the phone and finding who to talk to or simply visiting the establishment and asking a few questions. That is what a member of the Gopher Lawn Care Business Forum did when he found [...]

A lot of lawn care business owners have experiences and skills from others industries that may not seem to mesh with lawn care at first glance. With some creativity, they may end up meshing perfectly. Take for instance this new lawn care business owner who shared with us his story on the Gopher Lawn Care [...]

We got into a discussion about classified ads on the Gopher Lawn Care Business Forum. This is a very important topic because a lot of lawn care business owners experiment with them. Print media is not yet dead. As long as your potential customers are reading the newspaper everyday, classified advertising is still a viable [...]

Most new lawn care businesses start out with a lot of time on their hands and little money. You may think this puts you at a disadvantage, but that is not the case. It actually is the exact ingredients you need to find success in your lawn care marketing. As you will see in this [...]

What would you do if you received a phone call from a local landscaping company and they offered to give you all their lawn care customers? Would you find this to be a curse or a blessing? At first glance it may seem like a fantastic opportunity to jump on, however there are many issues [...]

What do you do when you can’t find the exact lawn care flyer template you want to represent your lawn care business? You make your own up from scratch of course! That is what a member of the Gopher Lawn Care Business Forum did when he shared with us a little about his new lawn [...]

A great way to get jobs is to keep your eyes open when you are out driving around town. If you see a site that seems like it could use your services, don’t wait for the land owner to come to you, go to them. That is exactly what this lawn care business owner did [...]

There are an infinite number of ways to get your lawn care marketing message out to potential lawn care customers and the Gopher Lawn Care Business Forum is chock full of them. When you are considering implementing a new marketing idea you have to make sure the message you are getting your message out to [...]

Marketing should always be about promoting what you have and what others don’t. It should accentuate your positives and eliminate your negatives. We talk about this concept often on the Gopher Lawn Care Business Forum and here is a great real world example of it being implemented.
A lawn care business owner wrote “In my area [...]

Are you trying to make your lawn care marketing stand out from your competitors? I am sure you are. A great way to come up with new marketing ideas is to pay attention to current events. One lawn care business owner on the Gopher Lawn Care Business Forum shared with us his new idea of [...]

Entrepreneurs are people and people sometimes just get burned. The get bored. They don’t find the results they were hoping to find or they simply want to try something new. There are many why business owners give up on their businesses. In this discussion from the Gopher Lawn Care Business Forum, one business owner shares [...]

It seems some lawn care businesses can find traction at a certain point and take off while others continue to flounder. Why is this? A member of the Gopher Lawn Care Business Forum shared with us how his business finally started to take off and what he did to help.

Have you looked around and seen other lawn care businesses that use those vanity numbers like 1-800-lawn-mowing? Most all of them have signed up with a company that has secured a few memorable 1-800 numbers and for a fee will forwards calls that come from a certain zip code, to your phone. You may think [...]

There are many small steps you can take to improve your lawn care business website. Here are just a few that were discussed on the Gopher Lawn Care Business Forum.
One lawn care business owner talked about what he did to improve his website and increase the amount of people who visited it. He wrote “I [...]

Coming up with a game plan and marketing strategy for your lawn care business can be tough. A member of the Gopher Lawn Care Business Forum shared with us his frustrations when trying to figure out a way to get his foot in the door with potential customers that live near him yet are serviced [...]

It’s fascinating the lessons learned by new lawn care business owners who leave their full time jobs to go off on their own and start their own business. A member of the Gopher Lawn Care Business Forum shared with us some of the issues he ran into when he got started. He wrote “It’s one [...]

When you are trying to come up with a spring lawn care marketing letter, a member of the Gopher Lawn Care Business Forum made some great points on topics you should cover. He suggested in your you should

send letters to last year clients, with letterhead
mention organic fertilization
go for exciting, energetic wording
ask for referrals, recommendations, [...]

Looking like a lawn care business versus looking like someone towing a trailer of lawn equipment can make a big difference when it comes to success. If you are operating a lawn care business and sitting there scratching your head, trying to figure out why you aren’t as busy as you want to be, consider [...]

Going from being an employee to starting your own lawn care business can appear to be a daunting challenge. As an employee you don’t so much have to find the work as you have to do the work. Many of the day to day business issues are dealt with by the business owner. As an [...]

If only we could look into a crystal ball and see our future. Did what we dream of come true or did that dream turn into a nightmare. When you are getting your lawn care business started, you wouldn’t think your original plans and goals may lead you straight off a cliff, but you would [...]

When you are trying to come up with your 0wn lawn care marketing material to promote your services in the spring, it can be pretty tough if you don’t have any examples to use as inspiration. Thankfully, a member of the Gopher Lawn Care Business Forum shared with us some of the flyers he created. [...]

There are many paths you can take your lawn care business when you want it to grow. You can focus on residential. Or maybe focus on commercial lawn care. Many newer lawn care business owners like to try and get their feet wet in commercial work as soon as they have a few residential customers. [...]

For a lawn care customer, it can be very difficult to envision how their property can be transformed from a bland empty area into a well landscaped masterpiece. That is where you come in. You would be surprised on how many more landscape sales you could make if only you took a moment to see [...]

Do you have customers who own properties in your area but live elsewhere? Do they require you to perform additional tasks local customers don’t need? Servicing out of town customers can be more challenging than servicing local customers. Here is a great story that came up on the Gopher Lawn Care Business Forum. If you [...]

Lawn care business owners are always looking for ways to make more money from their current customer base. Here are some simple upsell ideas you could offer without having to invest much in up front costs. You already service a customer’s property and that can help them prepare for Spring and Summer parties. What if [...]