Archive for March, 2012

Lawn care marketing strategies that have worked and some that haven’t.

Finding lawn care customers can be a lot easier than you would expect and cost a lot less too when you are harnessing the right lawn care marketing methods for your business. The problem is, when you are starting out, you just don’t know which ones to choose from. So in this discussion from the [...]

Lawn care marketing allows you to replace bad customers.

One of the many benefits of always doing some sort of lawn care marketing is you gain new customers. Now that is a good thing, but there is an even better benefit than that. You can get to the point where you don’t have to take every customer that calls. Instead you can be picky [...]

Best lawn care marketing methods when you are starting out.

Which lawn care marketing method will work best for a new start up mowing business? More than likely it is going to be one that requires less money and more time. When you get started, you tend to have more time than money so harnessing that time seems to be the key to finding success [...]

Lawn care marketing techniques for post storm cleanups.

When a storm hits, depending on the strength of it, a lot of damage can occur both to property and to structures. How you prepare for such situations can mean the difference between attracting many storm cleanups or not. In this discussion on The Gopher Lawn Care Business Forum, we get some insight as to [...]

How to deal with wealthy lawn care customers.

Wealthy lawn care customers are unique creatures. They are more capable of paying bigger bucks for mowing their larger properties and will look to be sure they are getting high quality service in return. They will also look for confidence from their service providers. As we will see in this discussion from the Gopher Lawn [...]

Should I fire this lawn care customer?

It’s fascinating to see how your lawn care business can change and grow over time. In this discussion from the Gopher Lawn Care Business Forum, one entrepreneur talks to us about how he is considering firing a lawn care customer he took on early in his career but he has since grown beyond and now [...]

Hedge trimming estimate example.

Do you find it difficult to estimate the amount of time a hedge trimming job will take and figuring out how much to charge for such a bid? Well here is a great example from the Gopher Lawn Care Business Forum that was shared with us by a new lawn care business owner who wasn’t [...]

Lawn care business start up tips.

It can be very difficult to figure out what lawn care equipment you need when you are just getting started out because the equipment need is going to be based on the services you offer and the size of the properties you plan on mowing or landscaping. That is why it is so important to [...]

Buying lawn care customers.

To grow your business, you can buy lawn care accounts and get a bunch of them in one fell swoop or you can utilize your lawn care marketing and build them up more organically over time. Either way, it’s going to cost you to do it. Either time or money. So if you have the [...]

Lawn signs with free gutter cleaning.

Have you ever considered using lawn signs or bandit signs in your area to attract more lawn care customers? At the right time of year and with the right message, they can be a very effective lawn care marketing method. But what kind of message should you be using on your sign? That is what [...]

Growing a lawn care business with more employees or equipment?

There are many ways to grow your lawn care business. Should you do it by buying more lawn care equipment? What about by hiring more lawn care employees. Or how about by increasing your lawn care marketing budget and working as many customers as you can by yourself? That is what one lawn care business [...]

Lawn care marketing with radio or TV ads?

Has your lawn care business been contacted by a sales person trying to get you to spend your lawn care marketing budget on radio or TV ad space? Were they super energetic and made you feel this was a no brainer and you would come out ahead if you did it? Another lawn care business [...]

Lawn care marketing method, referral = free mowing?

There are all sorts of lawn care marketing methods you can use to attract new lawn care customers, but what about having a lawn care customer referral program? Where you offer something to motivate your current customer into getting you more customers? That’s what this business owner was wondering when he asked for ideas on [...]

Veteran lawn care business sales advice.

Are you looking to improve your lawn care sales techniques? What about your lawn care marketing? Well, there is nothing like learning from a veteran of the industry and after 25 years, this lawn care business owner had a few tips and tricks to share with us on the Gopher Lawn Care Business Forum. So [...]

How to perform a lawn renovation job.

It’s quite the nature of the beast when you run a lawn care business, especially early on, to try and take on as many jobs as you can. There may be times you find yourself taking on lawn care jobs you really have no idea how to perform. With a little research on your part [...]

When to scale back your lawn care business.

Every lawn care business owner dreams of being swamped with worked. Of having such effective lawn care marketing that you just have too many lawn care customers. But as we will see in this discussion on the Gopher Lawn Care Business Forum, sometimes you reach the point of too much and when that happens, changes [...]

Water treatment plant lawn care estimation bid example.

If you keep your lawn care marketing message out there consistently throughout the year, you just might be amazed at the calls you. In this discussion from the Gopher Lawn Care Business Forum, one member shared with us his experience bidding on a local water treatment plant to provide them with lawn mowing and weed [...]

Lawn care flyer and business card marketing tips.

With every lawn care marketing method you use, there are going to be variables that when tweaked can make the difference between them being effective or not. There will also be signs that can point to reasons why certain methods turn out to be ineffective. Here is a great discussion from the Gopher Lawn Care [...]

A lawn care marketing method people HATE!

When you are trying to attract new lawn care customers, the last thing you want to do is get them mad at you. There are certainly plenty of ways to trip up with your lawn care marketing and here is one that was discussed on the Gopher Lawn Care Business Forum that you should absolutely [...]

Start up lawn care business tips.

It seems every new lawn care business owner is looking for the one secret that will allow them to find success. As we will see from this discussion on the Gopher Lawn Care Business Forum, sometimes there is no single tip that will make or break you but a bunch of simple steps when combined, [...]

A kind gesture can help you gain more lawn care customers.

It’s amazing how a kind gesture can help really improve your relations with a lawn care customer and with such an improvement comes a lot of positive things your way. Word of mouth advertising is born this way. From a simple seed grows good will through out your community. Consider this discussion from the Gopher [...]

Hiring female lawn care employees.

If you ever had to hire a lawn care employee, you know how desperately hard it can be to find a good one. With that being the case, you may need to consider looking at your potential pool of lawn care employees with a new light to find a real gem. That is what this [...]