Archive for April, 2009

Lawn Care Business Flyer Door to Door distribution advice.

For every lawn care business start up that exists today, there is a theory on how best to distribute lawn care flyers door to door. Everyone seems to have their own way to do it. Everyone thinks their way is the best way. Some put flyers in the door without knocking. Some put flyers in [...]

3,500 lawn care business postcards mailed and how many results?

Have you ever sent out quite a bit of lawn care marketing material and gotten lack luster results or no results at all? It happens. What is really difficult about this is if you are just starting out and you spend a lot of money on marketing and then get nothing in return, you might [...]

Where your phone number should appear in your lawn care website.

You would think by the title of this article, the story below would be so simple you didn’t even have to read it but that is certainly not the case. Most lawn care business owners don’t put much time into where their phone number should appear. Just ask yourself where does your phone number appear? [...]

Lawn Care Business Estimate & Contract Template

A big thanks goes out to Justin for sharing with us his lawn care business estimate and contract template on the Gopher Lawn Care Business Forum. I asked him if this was his first year implementing lawn care business contracts and he said “this will be my first year.. I am doing this so I [...]

Online lawn mower sales scams. Be aware!

Have you ever looked on craigslist and searched for some used outdoor power equipment? There are plenty of items to choose from. Just make sure when you do choose one, you can inspect the item before you buy it. One of our Gopher Lawn Care Business Forum members almost got caught up in a scam [...]

How one lawn care business owner is attracting more customers.

Sometimes the difference between success and failure can be so slight we just don’t know when we are close to that line. Many times entrepreneurs can walk within inches of success but give up before crossing over. Recently one of the Gopher Lawn Care Business Forum members got on and posted on how he was [...]

Should I raise lawn care prices mid-season?

Many times when a new lawn care business gets started, they tend to under price their services. In order to jump start their lawn care business, they figure if they undercut the aver price to mow a lawn, they will quickly fill up their customer base. While this tends to work for an initial jolt, [...]

Spring lawn care flyer and direct marketing ideas.

Spring is here and many lawn care business owners are sending out their lawn care marketing material. I have seen quite a bit of flyers and direct mail offers that I wanted to share with you. Maybe some of these ideas will help you create offers and marketing material of your own. First up let [...]

How to charge for landscaping maintenance?

It’s important to find a niche when you run a business. Some business owners in the green industry focus on cutting lawns, some focus on hardscapes and some on pondscapes! But what if you want to focus on landscape maintenance only? How should you charge for such a service? That is a question put to [...]

Does your lawn care business marketing have a call to action?

There are many ways to promote your lawn care business through various forms of marketing. When you are creating your marketing, do you include a call to action? If you don’t you might be wasting your money. I had a chance to talk with a Gopher Lawn Care Business Forum member who had at one [...]

Marketing your lawn care business only with business cards?

Here in this economic slump we see daily posts on the Gopher Lawn Care Business Forum about the difficulties lawn care business owners are having, trying to find new lawn care customers. One of our members had an opposing marketing view that is held by many. He is finding a lot of success now. Let’s [...]

We will beat any lawn care quote by at least 20%.

What should you do when you open your mail and see a lawn care business direct mail campaign that says “We will beat any quote you receive by at least 20%!” How do you compete with those willing to drop their prices by at least 20% to get the job. The simple answer is you [...]

Marketing your lawn care business in a 14% unemployement rate area.

A lot of areas around the country are dealing with high unemployment rates. When you are just getting your lawn care business started, you may find that this adds to the difficulty of getting your business off the ground. Luke got on the Gopher Lawn Care Business Forum and shared with us his frustrations. He [...]

Warning: read this before you buy a used mower.

Buying used outdoor power equipment can be a great way to save money but it can also open a can of worms and end up costing if repairs are needed. How do you know if a used lawn mower is going to be a good deal? That’s what one of our forum member’s asked when [...]

Topsoil & Mulch Calculator.

Do you find it difficult when looking at a mulch bed to know how mulch mulch you will need to cover the area? Trying to figure out the math for it can be very difficult. Well stop worrying about buying too much mulch / topsoil or not enough and have to go back to the [...]

Lawn care business sales lesson.

We can always learn more about sales. Without sales we would have no income and without an income we would have no business. So to boost your lawn care business sales let’s have a talk with Nick, a fellow Gopher Lawn Care Business Forum member. Nick used to be a car salesman before he moved [...]

Get the GopherHaul Business Calculators in a bundle and Save!

There has been a lot of interest in ordering all the GopherHaul Lawn Care Business Calculators in a bundle so I put that together. You can now get the same estimators that I offer online for your personal computer without having to be on the internet to use them. A big benefit to this is [...]

Lawn Care Marketing Return on Investment Calculator now available.

The Lawn Care Marketing Return on Investment Calculator is now available for use on your desktop. If you liked using it online, here is your chance to now own it and use it without needing your internet connection. The great thing about this investment calculator is that it will help you figure out if your [...]

Are seasonal flower beds a profitable upsell?

Lawn care business owners should always be looking for ways to sell more to their current customer base. One of the ideas on how to sell more is by offering seasonal flower beds. Should you consider offering this service? Is it profitable? Would it be worth your while? Or should you subcontract this out and [...]

A lawn care business sales secret.

When you are getting your lawn care business started and you don’t have many personal contacts, the situation can be rough. Let’s take a look at what our friend and fellow Gopher Lawn Care Business Forum member did to go from getting no return calls to many.
Scott wrote “So my flyers & business cards have [...]

Free lawn mower safety flyer.

I added a new free lawn mower marketing flyer in the Gopher Lawn Care Business Forum. This one promotes mower safety. You can use this if you were to put on a seminar at a local school but it could also be used just as well as a stand alone marketing flyer to promote your [...]

Promoting your lawn care business through local schools.

I am so impressed with the creative marketing ideas that come through the Gopher Lawn Care Business Forum. One of our friends shared with us his idea to market his lawn care business through local schools and teach kids some useful information along the way.
He posted a letter he is planning on sending to the [...]

Should I go with a signed or verbal lawn care agreement?

There are a lot of new lawn care business owners just getting started this year due to many economic factors. Because they are new, they don’t know where they can get away with using a verbal agreement when providing lawn care services or when they need to use a signed agreement. I want to use [...]

Easter promotion ideas for your lawn care business.

Happy Easter to all of you. As business owners, we can take each holiday and use it to promote good will within our community and promote our lawn care business. All we need to do is add a touch of creativity and from where there was nothing, a new promotional idea can sprout. Such an [...]