Lawn Care Business Marketing Tips - GopherHaul Blog

How do you save money? Do you ever find there is a psychological barrier beyond a certain amount of money where you have a hard time breaking through when it comes to saving?

Like where you feel saving gets tougher and tougher for you to do? Maybe it’s $1000 or $2000? At a certain point do you see the money you have in the bank and think of ways you can spend it or are you dead set focused on saving? This is the question I put out to the members of the Gopher Lawn Care Business Forum and I got quite a few interesting responses.

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Pressure washing and treating wooden decks can be quite an involved process. If you are looking to offer such services, you need to do more than show up to a job site and spray the wood with as high of a pressure as you can get. There are many ways you can mess up a deck by doing the wrong thing. Let’s take a look at this discussion on the Gopher Lawn Care Business Forum and see what issues you need to be mindful of in order to perform a proper pressure washing job at a decent price.

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If you are looking for ways to better improve your lawn care business operations, order my book Lawn Care Business Tips, Tricks, & Secrets From The Gopher Lawn Care Business Forum & The GopherHaul Lawn Care Business Show. It’s available in paperback and has an electronic version for the kindle reader.

This book was ranked #1 best seller on amazon for it’s category.

The vast majority of new lawn care businesses fail. Most of the time they fail because they don’t know the tips, tricks, and secrets veteran business owners have learned through years of trial and error. The sooner you learn these secrets, the better your chances are of finding long term success.

Order this lawn care business book in paperback or e-version today.

#1 best selling lawn care business book on amazon.

When you get called to give a lawn care estimate, do you ever find yourself dealing with a strange request that catches you off guard and leaves you momentarily stunned looking for a way to respond? It happens. The more time you spend running your lawn care business, the more odd ball requests will come your way. Here is a great example of one of them from the Gopher Lawn Care Business Forum. After reading this, you will have a better understanding on how to deal with it.

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For some lawn care business owners, working with real estate agents can be quite helpful. They can get you more work than most other individual contacts you have. They can introduce you to other realtors they work with. And they can help you to gain access to commercial properties that need lawn care as well. But as you will see in this discussion from the Gopher Lawn Care Business Forum, there are some that have negative experiences with them too. So keep this in mind when you go out looking for real estate agents to help your business. Some will be more helpful than others. Look to work with those that seem to be movers and shakers in your area.

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Taxes. We all hate them but we have to make sure we comply with the rules of the game if we want to be a part of the system. Most new lawn care business owners are aware they will need to pay income tax on their earnings but quite a few don’t realize they also may need to collect sales tax as well. Along with sales tax collection, sales tax payments need to be made on a certain schedule. As we will see in this discussion from the Gopher Lawn Care Business Forum, tax laws differ depending on your area. It’s up to you to make sure you are complying with your local tax laws.

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The thought of making money over the winter is a very pleasant thought for most lawn care business owners, especially when they live in an area that has snow storms. However the way you go about performing the service and the way you price it can make or break your entire winter season. Consider these tips from the Gopher Lawn Care Business Forum before you jump the gun on pricing snow removal.

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It’s tough enough trying to start a lawn care business by yourself but when you bring in a partner, you are most likely gonna make the situation worse. As we will see in this discussion from the Gopher Lawn Care Business Forum, partnerships add another level of complexity to everything and when they go bad, it can be tough to extract yourself from the situation.

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With spring right around the corner, many of the members of the Gopher Lawn Care Business Forum are putting together their spring lawn care marketing material. Here in this discussion, you can see a post card design, both front and back, that one lawn care business owner put together and how he positions himself to stand out from other competing lawn care companies in his area.

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When you are running a lawn care business, time is money. For every moment you are sitting around waiting to mow, you are losing cash. So what is a lawn care business owner to do when it rains? Should they try to mow? If not then, how long should they be waiting for? That is the question posted on the Gopher Lawn Care Business Forum when one business owner wrote “do you mow in the rain? If not, then right after or do you wait until the lawn is dry?

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Sometimes you have a good day, week, or month, but every once in a while, you are going to have one of those days where everything works against you. When you are running a lawn care business, such days will cost you financially. As we will see from this discussion on the Gopher Lawn Care Business Forum, when you find things aren’t going your way and it looks like it’s going to get worse before it gets better, take a break. Don’t work mad. If you find yourself mad, take a break until you’re not mad anymore and then start again. Even if it means calling it a day.

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Over time we forget things that were once important to us. We forget issues in our lives that changed our being. We forget names and faces. We also forget why we started on a journey. In this discussion from the Gopher Lawn Care Business Forum, we learn how forgetting why you started your lawn care business can be disastrous in many ways, as one business owner shares with us his revelation.

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You never know when a big job is going to come your way. In this discussion from the Gopher Lawn Care Business Forum, one lawn care business owner got a call to install sod at 300 new properties with the average property size of 10,000 sq ft. Such a job could take a small lawn care company over a year to perform and cost a fortune in materials. Let’s look into the job specifics and the advice others gave on how to potentially deal with such a bid.

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Keeping your lawn care business busy during the winter months can be tough depending on the area you live. One thing that can help though is having a plan in place where your services change with the different seasons. Finding different services to offer that are suitable for the different seasons can be as simple as looking around to see what others are doing. One thing to keep in mind as you create this plan is that it gets more difficult to implement when the colder seasons arrive, as we will see in this discussion from the Gopher Lawn Care Business Forum.

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There are many paths you can take to build your lawn care business. As we will see in this discussion from the Gopher Lawn Care Business Forum, some ways are better than others. This is especially true when it comes to finding good solid lawn care employees and the best ways to utilize them. To improve your chances of success you need to have a plan in place before you hire a single lawn care employee. Review the plan and make sure it makes sense.

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We see many great questions asked on the Gopher Lawn Care Business Forum, some seem to appear more often than others. Start up questions seem to be really popular because that is a time when you know the least about the trade and what you don’t know can hurt you. So here are the top three most asked lawn care business start up questions.

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Have you been looking into how to add power washing to your list of services but were unsure on how to estimate such jobs? Here is a great discussion from the Gopher Lawn Care Business Forum that talks about pricing power washing  jobs and how to avoid some of the pitfalls that come with the work.

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There have been many new lawn care business owners who spent quite a bit of money and quite a bit of time printing and handing out their lawn care door hangers only to be disappointed with the results. Why? Because they didn’t know which variables to tweak. In this discussion from the Gopher Lawn Care Business Forum, we will see what lawn care business veterans suggest when it comes to creating your own spring lawn care marketing plan.

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Have you been finding it difficult to get new lawn care customers? Some members of the Gopher Lawn Care Business Forum have been using online classified ad sites like craiglist to fill up their mowing schedules with fantastic results. One member even showed us how he is getting 80% of his new customers through craigslist. Let’s take a deeper look into how they do it.

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There are many services you can offer your lawn care and landscaping customers. The ones you focus on can be the ones that make you the most money, or the ones you enjoy performing the most. If you feel yourself stuck and can’t find a way to push your lawn care business to the next level without taking on a lot more staff, how about offering mini excavation services? One member of the Gopher Lawn Care Business Forum did and he found great results because of it.

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Is your lawn care business going in a direction you want it to go? Are you enjoying the day to day activities of it or does it cause you continuous stress? That is the question one lawn care business owner contemplated when he found he was being handed the family property management company. He shared with us on the Gopher Lawn Care Business Forum, how he waded through things to find which services he would continue and which he would end. The way he did it may help you re-evaluate your situation as well.

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What is your lawn care business doing this winter to make additional money? Are you offering snow plowing services? Well, thanks to a member of the Gopher Lawn Care Business Forum, we got some great insight as to how to make your snow plowing season more profitable by offering additional services.

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Different business policies will bring you different types of experiences with your lawn care customers. Different areas will also have an impact on the way your lawn care business is run as well. Some areas will have wealthier homeowners that are able to pay bills on time, while other areas may present more of a challenge. Your business policies and how you handle your customers can greatly effect the outcome you achieve. Let’s take a look at this in action from a discussion on the Gopher Lawn Care Business Forum and see how handling these issues effect the results these lawn care business owners get.

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How often should you wait from the time you hand out a lawn care flyer to a prospective lawn care customer until you distribute another flyer to them again? That is a great question that came up on the Gopher Lawn Care Business Forum and it opened up a further discussion which should really help you improve your response rates.

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It seems the services included in a spring clean up can differ vastly depending on which lawn care company is asked. As we will see here, from the Gopher Lawn Care Business Forum, each of these three lawn care business owners differed on what their basic spring clean up services included and what services would be considered upsells. Compare the different list of services to what you offer and you might find a new way to market and sell your spring cleanup packages.

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Do you have a lawn care website that you feel is just not ranking as high as you would like it to for key search words for your geographic location? There are some steps you can take to improve your rankings without having to go out and hire a search engine optimization service. Follow these steps from a discussion on the Gopher Lawn Care Business Forum and you will soon see your website rise in search rankings.

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Lawn care customers will react differently to lawn care marketing methods based on many factors. Geographic, financial, and educational levels can play a huge role in what kind of marketing methods work better or work worse in your area. As we will see from this discussion on the Gopher Lawn Care Business Forum, you have to test each method you use before you roll out a high priced lawn care marketing campaign.

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Every day we are tempted with performing a substandard job for sub standard money. Lawn care customers love to play your price off of competitors in hopes of getting the cheapest job possible. Selling them on quality though and not price should be the path to take. As we will see in this discussion from the Gopher Lawn Care Business Forum, you can never go wrong with performing a quality job. But you stand to lose a lot when you try to compete on price.

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A man’s got to know his limitations. So said Clint Eastwood in the movie Magnum Force. Sure there are plenty of lawn care jobs out there of all shapes and sizes, but when are you bidding beyond your capacity to perform the job or even bid it accurately? As we will see in this discussion from the Gopher Lawn Care Business Forum, the answer may be when you are guessing at more variables than you are confident about.

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There are great opportunities all around you to market your lawn care business. To be specific, have you ever thought about marketing your business where you get your hair cut? This is something one lawn care business thought of while he sat back in his local barber chair and struck up a conversation with the barber about his latest happenings. He shared with us his story on the Gopher Lawn Care Business Forum about how all this came about and I think it may help you to reach out to new lawn care customers as well.

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